Ever wonder why you aren’t getting as many visits from Google or Bing as you used to? Maybe you just want to double-check if that SEO specialist you’ve been paying is worth the money?
Recently, I found myself in the midst of an online debate about the search engine optimization value of GooglePlus content. Some of my colleagues insisted links from the platform worked their way into Google’s algorithm and content; others were adamant that G+ listings – and perhaps all social content – was irrelevant from a pure […]
It’s no secret that marketers and search optimization pros can be a bit obsessed with Google’s zoo of algorithm updates. We’ve weathered the Penguins and Pandas that thankfully stopped old hacks from working these past couple of years; but what about what the next algo Zebra or Walrus, or maybe that bigger Elephant in the […]
A really great read on the future of search engine optimization.